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Dive into Summer Savings with DID’s Big Summer Sale

Summer’s here - and that means longer days, brighter vibes, and yes, incredible deals.

At DID, we believe enjoying the season shouldn’t mean compromising on your home essentials or tech upgrades.

That’s why our Big Summer Sale is jam-packed with exclusive offers on top‑quality appliances, gadgets, smart home gear, and more.

Let’s explore how to make the most of these savings while elevating your living space and lifestyle.

What Makes the Big Summer Sale Special

A Seasonally Curated Selection

Unlike regular promotions, our summer sale is handpicked to align with seasonal needs - think cooling appliances, outdoor entertainment gear, and efficient kitchen upgrades. It’s a chance to embrace functional upgrades ideal for sunnier days.


Trusted Quality Since 1968

DID has been a proud Irish business since 1968, offering “Guaranteed Irish” authenticity and long-standing commitments to quality. Every deal is backed by that legacy, ensuring you’re investing in reliability as well as value.


Hassle-Free Shopping Experience

Browse and shop seamlessly, with filters like same-day Click & Collect, fast deliveries, finance options, and even installation and recycling services. These tools make upgrading easy and eco-conscious.


Peace of Mind with Price Match and Guarantees

Our warranties, price-match policy, and finance flexibility mean you can buy confidently. These services are designed to keep your summer stress-free, with no compromise on performance.

Upgrade Your Home Appliances

Cook Smarter This Summer

Beat the heat with efficient ovens, microwaves, and grill ovens tailored to sunny cooking vibes - whether indoor or al fresco. The sale features multiple appliance types, including double-cavity ovens, combinational ovens, and convective microwaves - ideal for barbecue alternatives and indoor meal-prep.


Keep Things Cool & Organised

Freezers, fridges, and chillers go beyond storage - they preserve seasonal produce for summer BBQs, garden gatherings, or picnic prep. With models catering to everything from small freezer capacity to large fridge-freezer combos, you’ll have the ideal setup for your household.


Streamline Laundry Routines

Summer often means sandy towels, swimsuits, and extra wash cycles. During the sale, you’ll find washing machines, tumble dryers, washer-dryers, and laundry accessories designed to tackle heat (and mess) head-on. Choose from freestanding and integrated styles to suit your space.


Dishwashers That Didn’t Skip a Beat

Hosting friends or prepping for chilled meals? Add a dishwasher with capacity to spare to help you get back to summer vibes faster.

Tech & Entertainment Without Overheating

TVs & Audio for Outdoor or Indoor Bliss

Whether you're sun-soaking in the garden or lounging with an ice-cold drink indoors, it’s the perfect time to upgrade your entertainment. Expect options like ultra-HD TVs, powerful soundbars, and wireless audio - all curated for enhanced summer enjoyment.


Gaming & Computing Power

Rainy summer days and quiet evenings call for next-level gaming and computing. Laptops and gaming systems on sale are equipped for both casual browsing and complex tasks. From sleek ultrabooks to gaming workhorses, get ready to click, stream, and create.


Spa Out Summer Vibes with Smart Tech

Smart home devices - like multi-zone smart speakers, lighting, and security systems - take centre stage this summer. Automate your outdoor lights, lock your doors remotely, and boost ambiance with mood-controlled music.

Lifestyle & Mobility Essentials

Stay Cool & Centred with Comfort Tech

Peak summer can strain those cooling budgets - but we’ve got solutions. From quiet air-circulating fans to portable air conditioners, our sale helps you stay comfortable at home or in the garden without missing out on quality.


Mobility for Every Adventure

Electric scooters, kids’ scooters, and personal mobility tools make it easier to enjoy parks, neighbourhoods, and family fun. Summer is made for movement—and our sale helps you take it for a spin.


On-the-Go Power & Prep

Stock up on home-office tech this summer. Whether you’re emailing from the patio or streaming a film on the go, portable chargers, power banks, and adapters keep you powered up - wherever the sun takes you.

How to Make the Most of the Sale

Plan With Purpose

Prepare a list: Do you need a faster tumble dryer, a meal-prep oven, or a smart speaker to entertain guests? Matching your needs to what’s on sale makes upgrades more targeted - and satisfying.


Use Smart Filters

Leverage same-day Click & Collect, finance options, and eco-conscious installations. DID’s options for recycling old appliances help you upgrade without the environmental guilt.


Choose Reputable Brands

Summer gear shouldn’t compromise on durability. In the Big Summer Sale, we highlight trusted manufacturers, ensuring your picks are built to last through the season and beyond.


Think Beyond Today

A sale is about immediate value, but also long-term functionality. Quality appliances save energy and minimise breakdowns. Investments today pay off in lower utility bills tomorrow - especially over warm months.

Seasonal Inspiration: 5 Real-Life Scenarios

Looking for a little summer upgrade inspiration? Here are five everyday scenarios and how you can use DID’s Big Summer Sale to meet the moment:

Scenario Big Summer Sale Idea
Garden BBQ Host Pick a compact oven or air fryer alternative—easy prep, more time enjoying the sun.
Young Family Look for energy-efficient washer-dryers and fridge-freezers for messy beach days.
Remote Worker Upgrade home-office gear: docking station, additional monitor, battery backup.
Outdoor Entertainer Assemble smart lighting + wireless sound system for evening gatherings.
Eco-Conscious Upgrader Trade-in old appliances, recycle responsibly, and apply for interest-free finance.

Is installation included?

We offer installation and old-appliance recycling. Select that option at checkout for seamless setup.

Can I finance purchases?

Yes - take advantage of flexible finance options, including interest-free plans for those meeting criteria.

Is same-day collection possible?

Absolutely. If your window’s tight, choose Click & Collect and pick up your gear today.

What if I find a lower price elsewhere?

Our price-match guarantee covers that - you'll stay confident you're getting great value.

Behind the Scenes: DID’s Quality Assurance

  • Guaranteed Irish: Each appliance backstamped with a local support and repair network.

  • Technical Expertise: DID store staff are trained to explain specs, setup, and maintenance - ensuring confident purchases.

  • Service Beyond Sale:  Finance, installation, recycling, and excellent customer service means you’re covered well after checkout.

Eco & Financial Responsibility

Summer sales often carry hidden costs. Not here! DID’s ecosystem includes:

  • Appliance recycling services to responsibly remove old machines.

  • Energy-efficient appliances that reduce running costs - even if your home’s handling the heat.

  • Finance plans that let you upgrade without upfront strain.

Get Started Today

Visit the Big Summer Sale section on DID.ie and browse around. Filter by category, find what fits your home and your summer style, and enjoy the fast, friendly service we’re known for.

Whether online or in‑store, we’re here to help you choose - and then use - your purchases with joy.

Here’s to a savvier, brighter summer - with everything you need to make it shine.

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